E²: Ethical, Effective


Our approach to business ethics brings exponential results

E2: Ethical, Effective BusinessWe create an environment where leaders don't just make good decisions, they make exemplary decisions. Ethical, effective decisions minimize risk and maximize rewards. That way the headlines your company grabs are all about success.

Most companies favor compliance-based ethics. Ironically, an extreme focus on compliance is itself a risk to your organization. It can lead to a narrow view: “As long as it’s legal, it’s proper.” Even when there is no legal liability, charges of wrongdoing inevitably damage the organization’s reputation, undermine its morale, crimp its ability to attract and retain top talent, and divert the energy and time of top management from business development to damage control.

We believe in values-based ethics. From Josephson Institute’s perspective, “wrongdoing” is an ethical concept, not a legal one. Public relations campaigns and educational programs have their roles – and we can help with those – but the most important role we play is helping you shape your corporate culture so values like the Six Pillars of Character (trustworthiness, respect, responsibility, fairness, caring, and citizenship) are predominant.

Institute programs are designed to have a meaningful, measurable, and sustainable positive impact on the corporate culture. They are:


Objectives – we seek to assure that:


Strategies

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